The visual art of the aboriginal inhabitants of the Americas, often called American Indians, Indigenous Americans, Native Americans and First People. 

The very use of the word art suggests one of the basic differences between European or European-derived and American Indian concepts. For not only did few Indigenous American groups allow art to become a major way of life, as in the West, but many Native American languages even lack a term meaning “art” or “artist.” If one wished to refer to a beautiful basket or a well-carved sculpture, it was usually necessary to rely upon such terms as “well-done,” “effective,” or perhaps “powerful” (in the magical sense). And the concept of an artist was largely of a person who was simply better at the job than was another. Generally, artists were accorded special significance only where wealth was a major factor in the culture The elite of many cultures, whether wealthy in their own right or (more commonly) by having attained a high religious office, supported groups of artists who produced memorial and religious art.

Although Native American people may not have considered artistic skill in terms of a vocation, the difference between a well-woven basket and a careless piece of work or a particularly well-designed carving and a crudely-made example did not go unnoticed. Fine workmanship commanded a premium long before European contact, and with the advent of the monetary system, it was even more highly prized.

The basic role of the Indigenous American artist is the same as that of the artist in any culture: to arouse an emotional response in his or her audience. In Native American cultures, the artist’s ability to communicate successfully depended largely upon the recognition of the force of tradition. The social organization of the various tribes allowed less latitude for experimentation than Western cultures and usually compelled the artist to work in familiar channels. Yet, within this rigid framework of tradition, there was sometimes a surprising degree of freedom of expression. There are recorded instances of individuals having made considerable changes in the art (and the economy) of their tribes. In North America, perhaps the most striking have been the careers of Nampeyó, the famed Hopi potter, and María Martínez and Julián Martínez, of San Ildefonso pueblo. Through sheer individual talent these people achieved a personal triumph by developing a style that not only was copied by other artists but in time also was regarded as “traditional” in that particular village. Although there is no way of knowing how often this happened in the past, there are suggestions that it occurred at Mimbres among the Haida slate carvers, and quite possibly in some areas of the so-called Mound Builder cultures of the Southeast.

The origins of most Native American decorative designs cannot be traced accurately today; most of them are lost in antiquity. Many obviously came from natural forms, while others are simple developments of geometric or lineal motifs. Some have become so interwoven with alien concepts—Western, after the advent of the European, for example—that it is impossible to completely unravel their sources. There is evidence, however, that some of the original forms were creations of individual artists and were often the result of a vision quest. To the Native American the world of the vision quest is mysterious, a place where the soul can leave the body, participate in many strange activities, and see many unusual sights. Since many of the designs seen or creatures encountered during the vision quest are regarded as protective forms or spirit-beings, these would be carefully re-created during waking hours. Non-artists would occasionally describe their dream creatures to a designated artist so that they could be recorded on hide, in wood, or in stone. But since these supernatural visions were extremely personal, they were usually recorded by the individual; hence, they vary tremendously in aesthetic quality.

Because art designs were regarded as personal property, an artist could buy a design or receive it as a gift from its creator, but to appropriate and use it for his or her own purposes was taboo.

Many Native American art objects are basically intended to perform a service—for example, to act as a container or to provide a means of worship. The particular utilitarian form that Native American arts take often reflects the social organization of the cultures involved. Political and military societies seem to have found their major art forms in the world of weaponry, regalia and panoply. This is most pronounced in the Plains, Aztec and Inca civilizations, all of which reflect the dominant warrior culture in their arts. Those cultures in which life was heavily governed by religion tended toward a greater degree of ceremonial art than those in which life was less ritualized. All of the aesthetic expressions that have come down from the Maya, for example, obviously reflect the considerable weight of theocracy that existed in their world.

Generally, but not necessarily, the best of Native American artwork was applied to those objects intended to please a deity, soothe the angry gods, placate or frighten the evil spirits and honor the newly born or recently deceased. Through such means, Native Americans sought to control the environment and the human or supernatural beings that surrounded or threatened them.

The aim of the Indigenous American artist was not merely to set down realistic records but to create the semi-magical designs so common in the art of non-Western cultures. The artist quickly realized that he or she could not draw a tree as perfectly as it could be made by the Creator; so, with common sense, the artist did not try. Instead, he or she sought the spirit or essence of the tree and represented this in the design. Carvings, paintings, effigies, or realistic portraits are not simply pictures of people or objects; they embody the essence of that particular subject as well. This semi-magical character of Native American art is difficult for the Western mind to understand. Not infrequently, the non-American Indian will ask, “What does that design mean?” Native Americans often attach names to designs, largely for convenience. Viewers may be confused when an Native American calls a given design a “leaf,” or an “arrowhead,” when what is actually meant is that the design is “leaflike,” or “leaf-shaped,” and so on. But the non-American Indian immediately translates this to mean that the design signifies a leaf or an arrowhead and tries to impart a narrative to the overall visual concept that is not relevant to the original artist’s work.

Ritual was often interwoven into the very process of creating American Indian art. Western assessment of Native American art often centers on the product rather than the process; Native American artists, however, give exacting attention to the creative process and interact with their materials at all stages of creation. The Iroquois False Face mask, for example, must be carved from the trunk of a living tree—hence the term live mask. The tree is ritually addressed before the carver begins, and the mask and the tree are “fed” tobacco before the two are separated. Such prescribed ritual is of equal, if not more, importance than the artistic skill employed in the production of the work. If the ceremonial acts were ignored, the article would lose its efficacy—and might even prove dangerously counteractive. This ritual aspect, which permeates most of the ceremonial paraphernalia, is extremely complex and must be considered throughout the creation of the work of art.

Not all Native American art, however, was religious or political. There was also a considerable amount of mundane, humorous, and even profane art produced by most cultures. Although much of the eroticism has disappeared in the Puritan fires that continue to burn the Westerner, sufficient examples remain from prehistoric and recent times to indicate a wholly relaxed freedom of expression reflecting a healthy, naturalistic outlook.